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Tag Archives: Strategies

The Importance of Video in Marketing Or Advertising Programs

Small and large businesses need to have a strong online presence in order to keep ahead of the competition. If you have not already, you may want to come up with video marketing strategies which can give your company a great boost and help you to increase sales. Read More »

Strategies for Success With the Search Engines

In fact, it seems I’m constantly being grilled about the latest, greatest strategies for driving the MAXIMUM number of FREE visitors to your site. But honestly, I’m really glad so many of you are paying attention to the search engines… … because you’re SEVEN TIMES more likely to get a visitor through the organic (free) search engines than through a pay-per-click ad! You can’t afford NOT to spend as much time as possible improving your site’s overall search engine performance. With that in mind, here are my TOP THREE recommendations for improving your free traffic using the search engines… Search ... Read More »

Strategies for Search Engine Optimization

A web site does not stop with ownership. Work has to be done such as getting it optimized for search engines. Your web site has to be made search engine friendly, that is to say, it must meet certain expectations of the “crawlers” or “spiders” of search engines. The index that these crawlers have created will be used in ascertaining the status of your web site in terms of relevancy to the requests of users. Good strategies for search engine optimization that should be fully implemented include the following: (1) Credible domain name Acquire a domain name ... Read More »

Search engine optimisation strategies that work

Understanding the world of search engine optimisation, or SEO, can be hard if you are new to the field. However, Katie Gatto, writing for SEO Chat, has a number of strategies which can help to increase web rankings and avoid the pitfalls of dropping down the list of results. First off, be discerning about what links are included on your site, says Ms Gatto. While creating outbound links from your site to another is generally a good thing in the world of SEO, the quality of the sites that you link to can make a big difference in the effect ... Read More »

Five Search Engine Optimization Strategies for Newbie’s

Search engine optimization is a lot easier than you think. Although you need to gather a certain amount of information about your site, preferably before you build your site, once you have the right information, you can quickly and easily build a search engine optimized website that will get you traffic. Below are five tips for optimizing and submitting your site to the search engines: 1. Know your market. This step is absolutely crucial. You need to know exactly who you are marketing your business to. If you don’t, you can’t drive targeted traffic to your site. The difference between ... Read More »

Business Advertising Strategies For Home Businesses

Getting the Word Out with Power and Persuasion A well defined business advertising strategy is the key to home business success. All home businesses need to communicate their advertising message either to generate new business opportunities or to reinforce their message to their customers. As a home business entrepreneur, you can advertise your home business either online or offline or use a combination strategy. All three pathways are known to be very effective. For your home business, the avenues of business advertising may be either online or offline. Offline advertising includes: Print media such as newspapers, magazines and brochures Electronic ... Read More »