We all take the Internet for granted these days, especially when it comes to booking a vacation or ordering a bouquet of flowers for a loved one, but until the facility to accept credit cards online became a reality, none of this was possible. You can’t run an online business by taking checks or money orders if you really want to make money.
If people have to take the time to send in cash or a money order, they are going to get frustrated and would order elsewhere. Perhaps we have become impatient, but whatever the reason, customers to any website that offers goods or services, demand an instant payment facility.
Every top company that sells products over the internet, accepts credit cards and has done since day one. This should not stop you from organizing online payments before the website is completed.
Trying to run an e-commerce site without this type of electronic payment facility will be difficult at the very least and could mean that it will ultimately fail. Accepting credit cards online does pose some problems though, as some payment systems are quite expensive to set up and maintain.
Most online payment systems are similar to those you will find in any retail store or restaurant, alternatively you can use the system that many others are using now called Paypal. Though there are some that are wary of Paypal, I honestly think if you are going to use a credit card this is the way to go.
More importantly, the facility makes users feel very secure. Security is a big issue with internet buyers especially with online payments, so you need to ensure they trust you when they arrive at your site.
Internet identity fraud is a problem, so visitors need to know that their personal information is encrypted and not accessible by people who would use it for their own ends. Any website that accepts credit cards online will be a secure site with the first letters of the website address being https://, This provides peace of mind to the user, so if you do not have this facility your customers will go elsewhere. It is this feeling of safety and security that ensures customers come back to your site and order from you again.